ABOUT DEZENT

DEZENT Leichtmetallräder has its origin in Germany's Sauerland region, the heart of the metal-processing industry for the German car aftermarket. This is where the quality features and technical prerequisites were developed which have established world-wide fame for alloy wheels manufactured in Germany.
Offering a wide range of products and a fair price policy, DEZENT has contributed to alloy wheels having become an affordable means to individualise passenger cars of all sizes and classes.
While the maxim "top quality at fair prices" can certainly be considered timeless, fashion trends are less constant. That's why, DEZENT keeps advancing its product range, always seeking out new trends.

MISSION

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YOUNG. MODERN. DEZENT.
Always keeping up with the times, the company is in the vanguard of design and innovative technologies. Increasingly more resistant surface coatings result in the care-free use of alloy rims, especially during winters.

INSPIRATION

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Problems are challenges. Challenges are tasks. And tasks must be solved. The product range bears testimony to the fact that DEZENT creates solutions.

PASSION

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At DEZENT, love of cars and customer satisfaction are the basis for the success of our brand. DEZENT rims combine design and functionality, and stand for quality "Made in Germany".

DEZENT - MEMBER OF THE ALCAR GROUP

ALCAR is an internationally active industrial and commercial group which places its strategic focus on steel and alloy wheels. The ALCAR Group is also the market leader in the European passenger car wheels aftermarket sector. The companies of the ALCAR Group stand for customer and market orientation, innovative design, state-of-the-art production technology and service-oriented logistics. The group has 30 companies in 15 European countries.
  • Production steel wheels
  • Production alloy wheels
  • Sales companies
about dezent